Have you ever dreamed of owning a piece of Canada’s flourishing breakfast scene? Ben & Florentine, a beloved name in morning dining, offers a distinctive franchise opportunity for individuals looking to become entrepreneurs and start their businesses with accommodating working hours. Ben & Florentine has rightfully carved a niche in the competitive breakfast market because of its fresh ingredients, generous plating, and creative menu. This article explores why Ben & Florentine stands out as a top breakfast franchise in Canada, outlining the brand’s strengths, the investment process, and the comprehensive support to franchisees. If you love food and want to join a successful business model, continue reading to learn how to own a Ben & Florentine restaurant and serve happiness on breakfast tables. Read more.

Why Ben & Florentine Is a Standout Breakfast Franchise

A unique and well-loved breakfast menu

Breakfast spots are everywhere, but few have menus that keep customers coming back, such as Ben & Florentine. Known for satisfying portions, beautiful presentation, fresh ingredients, and creative takes on people’s classic favourites, Ben & Florentine has become a go-to destination for an exceptional breakfast experience. From gourmet omelets to delectable pancakes and signature potatoes, each dish is carefully crafted to make the start of your day feel extraordinary. The brand signature, “Surprise yourself!” encourages customers to explore new and unexpected flavors, making each visit a unique experience. Its the commitment to excellence what keeps people coming back; everyone loves a place that makes breakfast feel special, and that’s precisely what this franchise provides.

A breakfast Canadians proudly adore

A great breakfast is one thing—brand trust is another. Ben & Florentine has built a name Canadians recognize and love by focusing on quality, creativity and consistency. With locations across the country, it has become a favourite for breakfast lovers who appreciate fresh ingredients and generous portions. Many customers return regularly, making it their go-to spot for mornings with family and friends. This loyalty gives new franchisees a strong foundation, making establishing themselves in their local communities easier. Owning a Ben & Florentine means being welcomed by a brand Canadians proudly support and feel fond of.

A proven breakfast franchise model for success

Starting a restaurant from scratch is risky, but joining an established brand with a solid business model reduces that uncertainty. Ben & Florentine provides a clear path to success with a well-structured system that guides franchisees every step of the way. Everything from site selection to daily operations is designed to help new owners hit the ground running.

A standout perk of the Ben & Florentine breakfast franchise model is the schedule. With restaurants closing at 3 P.M., franchisees have the unique opportunity to enjoy a balanced lifestyle, with ample time for family, personal pursuits, and social activities. This schedule not only promotes a healthier work-life balance but also sets Ben & Florentine apart in the restaurant industry, offering a rare advantage that enhances the appeal of the business model for prospective franchisees looking to thrive both personally and professionally.

Want to know more about what owning a restaurant entails? ReadMTY Group Franchising Q&A: Your questions answered for an in-depth look.

How to Own a Ben & Florentine Franchise

Investment & Startup Costs

Starting a Ben & Florentine franchise requires financial planning, but the investment comes with the advantage of an established brand and a strong support system to see results promptly. While costs can vary based on location and market conditions, the typical startup expenses include:

• Franchise Fee: Approximately $40,000 for the rights to operate under the Ben & Florentine brand.
• Built-on and Equipment: An estimated total investment of $800,000 to $950,000.
• 5.0% sales fee for Royalties: Contributing to ongoing brand development and operational support.
• 3.0% sales fee for Advertising fund: Helping maintain national and regional marketing efforts.

Franchisee Training & Ongoing Support

Ben & Florentine also has a strong employer brand, and is committed to making sure its employees embrace its core values. Those core values are: team work, creativity, passion and fun. But leadership doesn’t stop there. Ongoing support to franchisees includes marketing assistance, operational coaching, and access to a network of experienced professionals who help keep the business running smoothly.

Want to learn more about MTY’s franchise support? Tune in to the Forks & Franchise podcast and hear from successful entrepreneurs how MTY supports their franchise businesses at every step of their journey. You can also listen onSpotify.

Franchise Application & Approval Process

Becoming a franchise owner starts with an application process that ensures the right fit for both parties. Potential owners then begin an evaluation process that assesses their financial readiness, business experience, and commitment to the brand. 

The process involves submitting an application and providing relevant documentation. MTY’s passionate food experts review each application, considering the applicant’s qualifications and goals. Interviews or meetings may be included to discuss the opportunity further and answer any questions the applicant has.

Once approved, applicants are welcomed into the Ben & Florentine family and receive the resources needed to launch their restaurant. This includes guidance on site selection, restaurant setup, training materials, and initial marketing support. The goal is to provide franchisees with the tools and knowledge to open their doors and start serving customers.

Why Now Is the Right Time to Invest in a Breakfast Franchise

Canada’s growing demand for breakfast franchises

Canadians love dining out for breakfast, and the demand for high-quality morning meals continues to rise. As lifestyles get busier, more people seek convenient yet satisfying breakfast options, making restaurants like Ben & Florentine an attractive choice.

Breakfast on the go is a popular choice for many Canadians, with up to 40% saying they have breakfast outside the house (according to Made in CA). Reasons for this include the convenience of grabbing something en route to work and a lack of time to prepare a more elaborate breakfast. Millennials, in particular, favour quick and easy breakfast solutions, as shown in the same study.

With this steady demand, breakfast franchises are well-positioned for long-term success, allowing franchisees to tap into a growing market.

What kind of support does MTY Group Franchising offer?

Ben & Florentine operates under the MTY Group Franchising, a leader in the food franchise industry. This backing provides franchisees extensive resources, from marketing expertise to operational training. MTY Group’s experience with multiple restaurant brands means new owners receive the kind of support that helps businesses thrive. With their guidance, franchisees can navigate challenges more effectively and focus on growth.

Conclusion

Owning a Ben & Florentine franchise is a chance to be part of a well-loved breakfast brand with a loyal customer base and strong business support. For those ready to enter the restaurant industry, this opportunity offers the right mix of independence and guidance, making it a wise investment in today’s market. Inquire today.

Ben & Florentine FAQ Section

How much does it cost to open a Ben & Florentine franchise?

Costs vary based on location and setup requirements. Interested applicants receive detailed financial information during the application process. Learn more about it.

What kind of training do franchisees receive?

New owners undergo a training program covering operations, customer service, and business management to ensure they are sufficiently prepared before opening.

How long does it take to open a franchise location?

The timeline depends on factors like site selection, permitting, and build-out. The franchise team works closely with new owners to streamline the process.

What makes Ben & Florentine different from other breakfast franchises?

A focus on fresh, high-quality ingredients, significant serving portions, beautiful plating, and a welcoming atmosphere have made it a favourite among breakfast lovers across Canada.